inAccelerator is a structured go-to-market and technical support program for independent software vendors building on AWS. Operated through the Intel Acceleration Program (IAP) — Intel's co-investment initiative inside AWS — the program provides ISVs with the engineering resources, GTM support, and AWS field access to bring software to market on the world's most advanced cloud infrastructure.
inAccelerator is a program for independent software vendors at two stages of growth: those building new products on AWS and those looking to modernize and scale existing software on the platform. Both tracks receive access to Intel's technical engineering resources, GTM support, and AWS co-sell capacity through the IAP program.
The program is grounded in a structural alignment between Intel and AWS: as ISVs build and scale on Intel-powered AWS infrastructure, consumption of that infrastructure grows alongside the software. That alignment means Intel has a genuine long-term interest in ISV success — and inAccelerator is the mechanism through which Intel deploys resources to support it.
Program participants work directly with Intel engineers during technical validation, receive support from IAP GTM specialists operating within the AWS field, and are introduced to AWS account teams appropriate to their target market and customer profile.
Intel engineers work with your team through proof-of-concept engagements, workload benchmarking, and architecture validation on Intel-powered AWS infrastructure.
IAP-deployed specialists operate inside the AWS field motion and introduce program ISVs into account conversations with AWS sellers and account teams.
Co-sell activity is coordinated across Intel, AWS, and the ISV — ensuring your software is positioned within active enterprise opportunities appropriate to your solution.
Program ISVs have access to additional Market Development Funds to support marketing activity, demand generation, and growth at each stage of the program.
The program operates across three interconnected motions. ISVs in inAccelerator receive structured support in each area through Intel's IAP resources deployed within the AWS partner and field organizations.
Program ISVs build and validate their software on Intel Xeon 6 — the current generation of Intel processors custom-engineered for AWS. Intel engineers engage directly with your team to benchmark workloads, validate architectures, and produce performance documentation that enterprise buyers can evaluate.
The program provides ISVs with access to Intel's GTM resources within the AWS ecosystem — including field-ready sales assets, enablement sessions, coordinated campaign activity, and additional Market Development Funds (MDF) to support growth at each stage of the program.
IAP GTM specialists operate inside the AWS field and introduce program ISVs into active enterprise account conversations. Co-sell activity is coordinated across Intel, AWS, and the ISV to align the right resources to the right opportunities across North America, EMEA, APJ, and LATAM.
inAccelerator ISVs build on Intel Xeon 6 processors, custom-engineered for AWS and available across 14 EC2 instance variants in 26+ global regions. The current generation delivers measurable performance and efficiency improvements over prior-generation infrastructure — and represents the platform on which program ISVs validate and go to market.
inAccelerator supports ISVs at two distinct stages. Both tracks receive the same access to Intel technical resources, IAP GTM support, and AWS co-sell capacity.
For software companies building a new product on AWS and seeking technical co-engineering support, validated infrastructure, and go-to-market resources to accelerate time to market on Intel-powered EC2 instances.
For software companies with existing products on AWS seeking to modernize workloads to current-generation Intel infrastructure, expand their enterprise customer base, and grow through coordinated co-sell activity with Intel and AWS.
A structured onboarding process moves ISVs from application to active technical and GTM engagement efficiently.
Submit a brief application describing your software, your customer profile, and the program track that corresponds to your current stage.
The inAccelerator team reviews every application and contacts qualified ISVs within 5 business days to schedule an onboarding call and confirm program scope.
Intel engineers engage with your team to run a proof-of-concept on AWS — producing benchmark documentation and architecture validation for your workload.
IAP GTM resources activate. Co-sell support begins, field assets are produced, and your software is introduced into appropriate AWS customer conversations.
"Customers always want choice. It has always been true and always will be true."
"The Intel Acceleration Program exists to accelerate the ecosystem. inAccelerator is how we make that real for the software companies building on top of it."
Practical answers to the questions most ISVs ask before submitting an application.
There is no cost to ISVs accepted into the program. inAccelerator is operated through Intel's co-investment in the AWS ecosystem. Intel deploys the technical and GTM resources that support program ISVs.
Program engagement is structured around cohort cycles. The current cohort runs through the end of 2026. ISVs who demonstrate strong growth through the program are considered for continued engagement in subsequent cohorts.
The technical validation phase requires meaningful engagement from your engineering team over a focused period. GTM and co-sell activity is coordinated by the IAP team and designed to operate alongside your existing sales motion.
inAccelerator is open to independent software vendors at any stage — from companies building a new product on AWS to established software businesses looking to modernize workloads and expand through co-sell. Both tracks are currently accepting applications.
No. The Build with Intel track is designed for ISVs beginning to build on AWS or in early stages. Intel's technical team will work with you from the ground up on current-generation Intel-powered infrastructure.
The inAccelerator team reviews every application and responds within 5 business days. Qualified applicants are invited to an onboarding call to discuss fit, confirm the appropriate track, and align on program scope before any commitment is made.
inAccelerator is a new program. We are accepting applications from ISVs who are serious about building on current-generation Intel-powered AWS infrastructure and who are looking for a structured, substantive program partnership.
Cohort 2026 applications are currently open. The team reviews every application and responds within 5 business days.